Innovative Mobility Solution for Retail Distribution: SalesWorks

Client: Retail Enterprises
Industry: Retail Distribution

Business Challenge

Fast, efficient, and profitable sales methods that’s what retail enterprises seek. In the retail industry it is more prominent than ever to manage supply-demand, and to provide customized service to increased number of sales outlets. The retail giants needed fast, efficient, and profitable sales methods that would solve their key business problems:

• Reduce routine work for sales representatives
• Improve the quality of customer interactions
• Simplify supervisors’ team management
• Boost sales force performance
• Promote greater productivity

SoftServe development team offered its customizable and packaged mobile software solution SalesWorks™ supported by Mobile Client for Pocket PC platform.

Value Delivered

Designed for Windows Mobile, SalesWorks™ was recognized as a powerful tool in creating auspicious environment for efficient logistics and distribution by big retailers like Nestle Ukraine, Sun Interbrew of Ukraine, and others.

As a Windows-based solution that possesses an intuitively comprehensible graphic interface, SalesWorks™ is simple and user-friendly, thus, easily implemented into complex distribution system of retail enterprises. Another distinguished software feature is a possibility to use Pocket PC type PDA for initial data processing. SalesWorks™ multi-modular and scalable architecture allows transferring data through both local network and Internet-based wireless connection.

The solution allows mobile sales personnel to maximize out-in-the field performance by capturing the most critical detailed information more quickly and accurately through portable devices: handheld, printer, cash register, and bar code scanner. It supports van-selling and pre-selling modes, and enables purchase order processing over the Internet via GSM/GPRS systems. Close integration with any of the modern accounting systems, including ERP-and CRM-systems for two-way data exchange in real-time operation mode or in packet mode, is enabled in SalesWorks™.
Benefits of SalesWork™ are:

• Increased sales force productivity
• Extending enterprise applications easily and cost-effectively
• Capturing data at the point of service

Technology

Technologies and tools employed in creating SalesWorks™:

• MS Exchange Serve, MS SQL Server, MS Internet Information Server
• MS ASP.NET, MS .NET Framework, MS Visual C#.NET, MS Visual C++, MS Visual Studio, MS Visual SourceCafe
• Windows Mobile Pocket PC